When you’re beginning a new business online, you want to create a website that will be professional and recognizable. Finding the best professional website builder will help you develop the perfect website to represent you and your business.
Why use a website builder? Using a website builder saves you money by combining numerous features of a traditional website program into one easy to use program. Website builders are also easy to use. They offer you a way to build a professional presence online without the need of knowing a lot of technical stuff or html.
When choosing a professional website builder, remember to consider the following features which are must-haves when building a professional web presence for your business:
o Domain names and hosting – Does the website builder have the capability to provide you with a domain name, or will you have to go to another source to purchase the name you want? A better website builder will have the ability to sell you the domain name and host the website once it is built. If you have to purchase the domain name and hosting separately, it will end up costing more in the long run.
o Newsletters, auto responders, and message boards – If you’re going to be selling products on your website, you’ll want a way to communicate with your customers. You can do this in a number of ways. Create newsletters to announce sales, use an auto responder to automatically give them further pre-planned information, or allow them to tell you what they think in a message board. A professional website builder platform will allow you to do this, and much more.
o Catalogs and coupons – You have a physical catalog that you can mail to potential customers. Wouldn’t it be better to have one online, as well? Choose a professional website builder that allows you to create a virtual store on the web. And, if you really want to impress your customers, throw in coupons for additional savings. They’ll appreciate the savings, which may mean more repeat sales.
o Shopping cart – When someone is interested in a product on your site, you’ll need to have a shopping cart for them to place that item. Choosing the right professional website builder will provide this function. If the builder you’re looking at doesn’t provide this, you might want to look elsewhere.
o Templates and image libraries – Some website builders have templates that you can use, and some even provide some images that you can add to your site. However, a really good professional website builder will have more than just a few. Look for a builder that has over 300 templates and 2,000 images available to you. The more templates and images you have available, the better to create just what you have in mind.
o 24/7 Support – Most importantly, when you’re starting a new online business, you want to be sure that you’re able to contact someone if there’s a problem with your site. Check to be sure that the website builder you choose has free support around the clock.
Keeping the above features in mind when choosing a website builder will help you to choose the right professional website builder for your new business.