When building your web site, one of the main concern is the design of the web site layout. Templates are not the best choice for every business. However for small business or Internet start ups who have a low budget and no in house professional web designer, a website template may be a suitable choice.
Many websites on the Internet are offering web templates and flash templates for download, sometimes even for free.
Search for keywords such as ‘web site template’ or ‘flash template’ on Google will return thousands of search results. There are templates for a wide range of business types: from flower shop to law firms. Depending on the category you may find hundreds of different web template for you to choose from.
Web templates is indeed a more affordable option than hiring a web designer to build website from scratch. Even experienced web designers sometimes use web template as a base to create websites for their clients, or browsing through template websites to get ideas for a web design project. They often use a web site template as the foundation for a web site design. For example, use the main layout design of the template, but change all the logos, menu bar, titles, graphics and color scheme so to make the page design personalized.
A purchased template must be edited in order to fill in your own content, images, logo, contact information, etc. Custom flash or HTML coding should also be done in order to make the template truly match the theme of your website. Many of the web templates you found on different sites might look similar to a certain point, and are often overwhelmingly corporate feel. Also remember you are not the only custom who purchase the web template unless you buy an exclusive license of the template (costs thousands!). And even if you do, prior to your purchase other customers might have already purchased that web template and have used it. This might not be a great problem for a personal home page. But many corporate or serious Internet business websites would need template customization beyond just replacing text and images.
However unless you are an experienced web developer, you will often find templates you downloaded from these template websites hard to edit. All programmers and web developers know it is often harder to learn another programmer’s code than building new code. And often a website template which looks great in preview mode contains code from multiple source with different coding style, makes it even harder to understand and edit.
If you try to contact the template website you bought the template from, you will find many of them not able to help you with your required template customization. As you might notice, there are hundreds of web sites offering exactly the same set of web templates — as they are just affiliate websites reselling websites templates and flash templates from a third party template provider. Therefore many template websites are just interested in selling more templates rather than doing any customization work, or might just redirect you to an expensive template update service so that they can collection commissions by referring you. They are mostly just ‘Internet marketers’, rather than web developers.
Web site templates are good starting point and can help you to save time and costs, but template customization is often not as easy as it seems. So what should you do with the web template you have just purchased? You might not have the software to perform template modifications, or you have the software but not the time or skill.
A growing trend of many business is to use the Internet to outsource their template customization project, so to custom flash or HTML template inexpensively with fast turnaround time. Flash and HTML experts online can help you to personalize any template base on your requirements. You can even request an exclusive designed template to be developed with the design elements you found on templates from different websites, without having to buy those template individually.